Social Media Content Creator, Graphic Designer, and Marketing Specialist

Company: Nomads Roastery LLC

Location: Dubai, UAE

Experience Required: 2-3 years

Type: Full-Time

Position Overview:

We are looking for a creative and dynamic Social Media Content Creator, Graphic Designer, and Marketing Specialist to manage all marketing activities. Based in Dubai, you will handle marketing strategy, social media management, content creation, and design, ensuring Nomads Roastery’s brand grows and resonates with coffee enthusiasts locally and beyond.

Key Responsibilities:

Marketing Strategy & Execution:

· Develop and implement a comprehensive marketing strategy aligned with business objectives.

· Plan, execute, and evaluate marketing campaigns for seasonal promotions, new product launches, and events.

· Monitor industry trends and identify opportunities for brand positioning and growth.

Content Creation:

· Create engaging and visually appealing content for all digital platforms, including social media, website, and email campaigns.

· Produce high-quality graphics, photography, and short videos to showcase products and tell our brand story.

· Create engaging content for blogs, social media, and marketing, using storytelling to convey our brand message effectively.

· Create Storyboards and scenarios for promotion reels to be used on social media.

Social Media Management:

· Manage all social media accounts (Instagram, Facebook, LinkedIn, and more) and grow the brand’s online presence.

· Develop and maintain a content calendar with planned posts and campaigns.

· Monitor and respond promptly to messages, comments, and reviews. Engage with followers, address inquiries, and cultivate an active community community.

Graphic Design:

· Design bold branding, packaging, and video content (product labels, merch, short-form videos) within branding guidelines.

· Produce platform-optimized graphics and videos for social media (Instagram Reels, TikTok, YouTube Shorts), including motion graphics, brewing tutorials, and seasonal campaign ads.

Performance Tracking & Analysis:

· Track the effectiveness of campaigns using analytics tools and adjust strategies accordingly.

· Report key performance metrics and provide actionable insights to improve marketing efforts.

Qualifications:

· Bachelor’s degree in Marketing, Graphic Design, Communication, or a related field.

· 2-3 years of experience in social media management, content creation, and graphic design, preferably in the food and beverage or hospitality sector.

· Proficiency in design tools such as Adobe Creative Suite (Adobe After Effects, Adobe Illustrator, Adobe Photoshop)

· Strong photography and videography skills with experience in editing tools.

· Excellent communication skills, both written and verbal.

· Ability to work independently and manage multiple tasks in a fast-paced environment.

· A deep appreciation for coffee culture and lifestyle is a strong advantage.

Benefits:

· Competitive salary based on experience.

· Opportunity to work in a creative and dynamic environment.

· Professional development and training opportunities.

Nomads Roastery is committed to fostering a culture of inclusion and equal opportunity. We encourage applicants of all backgrounds to apply.